"Miller went to a public park in Kandahar one afternoon and saw some Afghan boys playing. He had thought the Taliban had banned ball games, but now it looked as if maybe some games were okay. As possible gifts Miller had stashed in his truck dozens of neon orange soccer balls and Frisbees. They were leftovers from a Unocal marketing campaign in the United States. All the balls and Frisbees were emblazoned with the Unocal logo. He went back to ask his Taliban hosts if it would be okay to  hand out his gifts. They said it would be fine, so he returned to the park and distributed them. Soon the dirt park looked like a neon orange pinball machine with dozens of balls in play and Frisbees sailing through the air."
Ghost Wars, do Steve Coll